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Excerpt from FORBES magazine:
Amy Green, Aspen-based eco-philanthropist, entrepreneur and founder of The Green Vision Foundation, is launching a new fashion brand called Giada, a mommy-and-me vegan leather fashion line, with each piece made to order.
Major designers, luxury houses, and public figures are now openly embracing cruelty-free materials, not as a compromise, but as a conscious evolution of luxury,” said Green. “What was once considered niche has become aspirational, as sustainability for the planet is recognized as both a responsibility and a privilege.